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Kind Bag X WEA - A perfect partnership!

In a world where sustainability and female empowerment are at the forefront of global conversations, two organisations have come together to make a powerful impact. Kind Bag, a brand dedicated to adding colour to everyday lives through sustainably made bags designed by women, has partnered with Women's Earth Alliance (WEA), a nonprofit committed to empowering women to protect our planet. This collaboration is a match made in heaven, and here's why.

Kind Bag's mission revolves around more than just creating eye-catching, eco-friendly bags. It's about setting a new standard for fashion and lifestyle choices by making sustainability stylish. Every single Kind Bag product tells a story, not just of vibrant colours and innovative designs, but of a commitment to a greener future. Our focus on empowering women, supporting sustainability, and creating beautifully functional products naturally drew us to WEA.

WEA stands at the intersection of environmental conservation and female empowerment. They understand that women, as primary caregivers and often the most affected by environmental degradation, play a critical role in safeguarding our planet. By providing training, resources, and support, WEA empowers women to lead environmental initiatives in their communities, ultimately building a more sustainable world.

WEA's Impactful Work in Indonesia:

Indonesia, ranking second only to China in plastic pollution contribution, faces the dire consequences of environmental mismanagement. WEA has identified three critical challenges in women's efforts to transform Waste Management and Recycling (WMR) systems in the country.

In recognition of the critical role that Indonesian women play in environmental and climate leadership and the acute support they need to grow their impact, WEA’s Accelerators in Indonesia have supported 73 women-led environmental projects from across 22 provinces in Indonesia.

What Kind Bag is doing to Support WEA

In a groundbreaking collaboration, Kind Bags is teaming up with Women's Earth Alliance (WEA) to drive meaningful change in Indonesia's battle against plastic pollution. As part of this alliance, Kind Bags is hosting a giveback initiative, pledging to donate 25% of profits from all website sales of the Retro Flowers Reusable Bag to support WEA's transformative work.

In alignment with WEA's mission, Kind Bags aims to be a catalyst for positive change. The Retro Flowers Reusable Bag, featured in this giveback initiative, not only promotes sustainable living but also directly contributes to empowering women in Indonesia to tackle plastic pollution.

Learn more
Zoom Retro Flowers | Medium Reusable Bag
Zoom Retro Flowers | Medium Reusable Bag
Zoom Retro Flowers | Medium Reusable Bag
Zoom Retro Flowers | Medium Reusable Bag
Zoom Retro Flowers | Medium Reusable Bag
Zoom Retro Flowers | Medium Reusable Bag
Zoom Retro Flowers | Medium Reusable Bag
Zoom Retro Flowers | Medium Reusable Bag

Retro Flowers | Medium Reusable Bag

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Pattern: Retro Flowers
Museum Collection
Amy Hastings
Marina Ester Castaldo
Kit Agar
William Morris
Maggie Stephenson

We at Kind Bag are very excited to announce our brand new charity partnership with Women's Earth Alliance (WEA) - an incredible organisation championing women across the world. Founded in 2006, WEA empowers women’s leadership to protect our environment, end the climate crisis, and ensure a just and thriving world.⁠

In an aim to support this wonderful charity's work, we are pledging to donate 25% of all web sale profits from the Retro Flowers Reusable Bag - a fun and cheery floral accessory perfect for any outfit.⁠


  • 100% recycled & recyclable material shopping bag.
  • Made from 6 recycled plastic bottles destined for our oceans.
  • Water-resistant and lightweight.
  • Strong stitching to carry those heavy loads up to 20kg.
  • Large capacity fitting in 2-3 grocery bags of shopping.
  • Folds into the attached small pouch and can fit into a pocket or handbag.
  • Wide arms ensuring a comfortable fit around the shoulder.

    Actively working with charities to better the world. 

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